If you are into the ecommerce business, you must have faced one of the most common challenges in the industry, which is - shopping cart abandonment, wherein a potential customer initiates a checkout process for an online order but drops out before completing the transaction.
According to research conducted by the Baymard Institute, the average cart abandonment rate across all industries is just under 70%.
So, how to solve this annoying snag?
Don’t worry, as now you can easily resolve the problem of customers leaving your site without completing their checkout process.
Introducing Automizely SMS
To give you a better alternative to sending quick and crisp abandoned cart recovery notifications, we have recently released Automizely SMS. It is an abandoned cart recovery SMS app that helps merchants recover more abandoned checkouts via instant text messages. With Automizely SMS, you just have to enable the SMS notifications, set up the triggers as per your requirements, and let them run automatically to grow your revenue and sales significantly.
How is Automizely SMS relevant for your eCommerce business?
- Recover more abandoned carts via instant text messages
- Use pre-defined templates to set up your SMS notifications in minutes
- Send automated SMSes in compliance with the Telephone Consumer Protection Act (TCPA) and the General Data Protection Regulation (GDPR) in seconds
- Directly hit the customer inbox instead of the spam folder
- Seamlessly configure how long after the cart has been abandoned, you’d want the cart recovery SMS to trigger
- Boost conversion rates, average order size & customer lifetime value
- Take your customers right to their cart with a cart recovery link to help them complete the order
How to set your cart recovery SMS campaign?
Excited to set your first cart recovery SMS campaign? Follow the steps below, and you are good to go -
- Set up TCPA/GDPR consent at your Shopify store
- Now log in to your Automizely SMS account
- Click on the “Enabled” button to enable abandoned cart SMS
- You can use the standard text message, which has been carefully crafted to ensure a high delivery rate
- Under the ‘Trigger’ settings, define the ‘Minimum cart value’ and ‘Delay time’ as per your requirement
- Click on the ‘Save’ button, and you are done
It is crucial to note that a message notification will be triggered once both the Trigger settings, i.e., ‘Minimum cart value’ and ‘Delay time’ are fulfilled.
#Note: Currently, the feature is available for the US, Canada, Australia, UK, and India. If your country doesn’t fall in this list, you can talk to our support team to add more countries in the list. Also, make sure you’ve completed the process of getting TCPA/GDPR consent if you want to keep legal issues at bay.
In case you have any confusion on how to use the application or need some more information to set up your cart recovery SMS campaign, feel free to refer to this help article.
So, set your first abandoned cart recovery SMS campaign and retain your potential sales significantly.